Staff Product Marketing Manager, Payments
Employees can work remotely
Company Description Etsy is the global marketplace for unique and creative goods. We build, power, and evolve the tools and technologies that connect entrepreneurs with buyers around the world. Etsy, Inc.'s 'house of brands' portfolio has expanded to now include four individually distinct ecommerce brands -- Etsy, fashion resale marketplace Depop, musical instrument marketplace Reverb, and Brazil-based handmade goods marketplace Elo7. As an Etsy employee, you'll tackle unique problems alongside talented coworkers committed to Keeping Commerce Human. We're large enough that you'll focus on meaningful, complex challenges, but small enough that you can make a rewarding impact.
Job Description The Product Marketing team at Etsy drives high value actions that enable customer growth and loyalty by developing the story and go-to-market strategy for what we’re building. The Payments team at Etsy is committed to creating and maintaining a resilient, streamlined and scalable payments platform. Available in 43 countries, Etsy Payments succeeds by enabling buyers and sellers to transact in 19 currencies and offers 12 different methods to pay for items on our site.
As a Payments Staff Product Marketing Manager, you’ll lead go-to-market strategies that support payments experiences for buyers and sellers. You’ll be responsible for ensuring that we provide excellent customer experiences for both sides of the Etsy marketplace and working with a team to innovate and contribute meaningfully to our long term payments vision.
We’re looking for someone who is an excellent collaborator and communicator, is passionate about customer experience, and who has deep expertise with payments products and technologies.
This is a full-time position reporting to the Group Product Marketing Manager and the base salary range will be 146,000-190,000 USD per year. In addition to salary, you will also be eligible for an equity package, an annual performance bonus, and our competitive benefits that support you and your family as part of your total rewards package at Etsy. For this role, we are considering candidates based in the US who are either remote, flex, or office-based. Etsy offers different work modes to meet the variety of needs and preferences of our team. Learn more about our flexible work options and vaccination policy here.
What’s this team like at Etsy?
Join a team that is passionate about connecting buyers and sellers and ensuring that they love to buy and sell on Etsy.
Product Marketing partners closely and constantly with cross-functional partners in product management, research, analytics, brand, and within marketing.
You’ll be working closely with partners to define strategies, determine market fit and positioning for products and features, and bring products and features to market in a way that clearly communicates them and builds excitement about Etsy.
You’ll lead competitive analysis to assess market fit and build strategies & positioning from data and insights.
What does the day-to-day look like?
Serve as a key collaborator between the Payments and Marketing organizations.
Define the target audience, craft clear positioning statements and clearly articulate and communicate Etsy’s unique payments value proposition for buyers and sellers.
Develop and align on-site and off-site marketing plans to communicate new payments features and experiences in collaboration with channel owners and the broader marketing team.
Set clear, measurable goals and track progress against them - making continuous recommendations for how we can improve.
Sharing your work with peers and leadership for feedback and iteration
Of course, this is just a sample of the kinds of work this role will require! You should assume that your role will encompass other tasks, too, and that your job duties and responsibilities may change from time to time at Etsy's discretion, or otherwise applicable with local law
Qualifications Qualities that will help you thrive in this role are:
5+ years of marketing, brand, product marketing, and/or consulting experience, preferably at a financial services company or a two-sided marketplace.
Strong understanding of the payments landscape and experience working with payments products or at a financial services company.
Experience using data to inform strategies and tell a strong narrative
Experience collaborating with and influencing cross-functional teams while maintaining great relationships
Creative with a passion for solving complex problems
Experience distilling complex concepts into customer-facing messages
Track record of driving strong growth and results through marketing strategies and campaigns
Thrive in an independent, high energy environment where tasks, priorities, and projects change rapidly.
Passionate about Etsy’s mission and are brimming with ideas on how we could do it better.
Love market research! You know your market, customers, and competition better than anyone, and you’re strong at integrating this information into your growth strategies.
What's Next If you're interested in joining the team at Etsy, please share your resume with us and feel free to include a cover letter if you'd like. As we hope you've seen already, Etsy is a place that values individuality and variety. We don't want you to be like everyone else -- we want you to be like you! So tell us what you're all about.
Our Promise At Etsy, we believe that a diverse, equitable and inclusive workplace furthers relevance, resilience, and longevity. We encourage people from all backgrounds, ages, abilities, and experiences to apply. Etsy is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. If, due to a disability, you need an accommodation during any part of the interview process, please let your recruiter know. While Etsy supports visa sponsorship, sponsorship opportunities may be limited to certain roles and skills.
For U.S. roles only: Many Etsy roles are open to remote candidates, and you'll be able to identify which ones within the location header of each job description. We're open to remote hires from all U.S. states except Hawaii and Alaska. For candidates who will work remotely from Colorado, visit this link for information related to Colorado's Equal Pay for Equal Work Act.
* This role gets paid an estimated $146,000 - $190,000 a year.